Picture this: a lead fills out a form. Instantly, your system knows everything about their company, predicts their value, and sends them on the best path. The most valuable prospects head directly to the right sales rep and get a meeting scheduled in minutes. Sounds good, right?
As inbound volume scales, it becomes harder to know what to do with leads — and opportunity costs soar. Efficient paths after that first email capture are impossible without a good lead processing system.
This guide explains how scoring and routing with Clearbit can help unblock your lead flow and add new power to your workflows.
Here's what you'll learn: